Communication and Execution

“The single biggest problem in communication is the illusion that it has taken place.”

– George Bernard Shaw, Irish playwright

Communication is key to successful execution

A Client once commented: “People are seemingly constantly asking how the project is progressing. We are never going to get this project done with the interruptions.”

My response was simple: “Are you providing regular updates on the status of the project?” My Client then asked: “Why would I do that?”

I smiled and said: “The list is long!” And, yes, the reasons for establishing consistent, regular communication on the status of a project is long, including but not limited to:

  • Provides all impacted on the progress of the project
  • Reduces confusion and speculation
  • Creates positive anticipation
  • Effectively manages expectations
  • Reduces the regular questions due to lack of communication
  • Strengthens the Project Team as members better understand the role each plays on the project
  • Educates End Users on the project’s impact prior to its completion
  • Presents progress to Stakeholders and the Steering Committee reducing concerns
  • Contributes to employee engagement

Establishing and maintaining frequent and consistent communication on the progress of a project or initiative better positions an Organization to effectively execute, as we have been discussing this year. By creating a Communication Plan as part of the overall project’s management, all those impact by the project are now invested in its progress. Do you need help creating a Communication Plan for your project/initiative? Aldridge Kerr are experienced Project Managers and can provide the project management framework to successfully execute your project.

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